REVIEW OF 2004 |
In 2004, the business environment for the financial industry
was fraught with a slew of challenges and difficulties. The
domestic economy remained stagnant throughout the year, weighed
down by the continued fall-off in private consumption and
facility investment. Fortunately, exports, the driving force
behind the Korean economy, secured robust growth backed by
recovery of the world economy.
In the face of this adversity, Kyongnam Bank has vigorously
pursued innovation and change in overall operations, including
marketing and organization. These efforts yielded substantial
results: we laid a strong platform for sustainable growth
based on enhanced efficiency in organization and administrative
systems. Indeed, the bank turned in impressive performances
in net income and other areas. There is no doubt that our
overall performance outstrips that of the competition.
Of significant note, we addressed our organizational problems,
thereby transforming our organization into an efficient customeroriented
business structure. We focused on training credit and marketing
officers (CMOs) and private banking professionals and placed
them at branches. The realignment of our organization and
management systems will undoubtedly contribute to increasing
our earning power.
We successfully implemented the segmentation of more than
1,300 client companies and launched marketing activities tailored
to the needs of customers through realignments of branches
and sub-branches. Furthermore, we
achieved significant improvement in our loan asset portfolios
and formulated efficient lending strategies based on the characteristics
of clients. As a result, the proportion of the sound assets
in our portfolio rose, whereas that of bad credit dipped.
2004 FINANCIAL RESULTS |
Despite the unfavorable business climate, total assets in
2004 surged 11.2% over a year earlier to 12.5 trillion won,
while total deposits rose 10.6% to 10.2 billion won. Total
loans recorded growth of 13.1%, which aggregated to 6.9 billion
won. We also turned in an impressive performance in net income,
which totaled a record 109.2 billion won.
There was also an upgrade in our credit rating. We became
the first regional bank to earn the credit rating of AA, attesting
to our strong financial structure. The strengthened financial
base enabled us to successfully issue financial bonds of 100
billion won, the first for any regional bank.
Furthermore, we became the first regional bank to engage in
asset trust business. The asset trust account reached 16 billion
won barely one month after it was marketed. In particular,
the Premium Loan for Loyal Customers of Gyeongnam and Ulsan¡±
was a big hit. It was also selected as an outstanding financial
product by leading business newspapers and became a target
of benchmarking by other banks. All in all, 2004 was an exceptionally
strong year for Kyongnam Bank.
* Net Income 109 Won
in Billions
* Shareholders¡¯Equity 609 Won in Billions
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We also expanded our financial contributions
to local communities. We inaugurated the Community Business
Service Division and Employee Service Corps in a stepped-up
effort to increase the interaction between the bank and communities
in which it operates. Our financial contributions to artistic
and cultural activities will remain unabated, along with continued
support for young students from low-income families. We will
continue to show compassion of the human spirit for the underprivileged.
OUTLOOK FOR 2005 |
The operating environment for the financial
industry is unlikely to improve significantly in 2005, despite
some signs of recovery in consumer sentiment and corporate
investment. Exports may not record strong growth due to the
appreciation of the Korean currency against the U.S. dollar.
Moreover, the increasing competition among banks, domestic
and foreign, will likely put increased pressure on Kyongnam
Bank.
However, we will not be deterred by adversity and will continue
to move forward. Based on the impressive performances achieved
in 2004, we will pursue continued progress. Our management
strategies will focus on bolstering cost competitiveness,
continuing training of marketing professionals, upgrading
various assessment and compensation systems and optimizing
the business capabilities and management efficiency of all
operations.
We will also vigorously push the expansion of fee-based services
to enlarge our revenue sources and build a strong profit structure.
For this purpose, we are determined to increase commissions
and fees through development of new products and services
in the PB market and cross-selling activities.
In closing, we will remain dedicated to repaying your continued
support with higher corporate and shareholder value. I would
like to request continued encouragement and support from our
shareholders and customers.
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